Data-driven digital marketing and communications strategy for advocacy nonprofits

Kayley Whalen has been leading digital campaigns promoting equality, equity, justice, and inclusion for 11 years

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Kayley helps nonprofits with integrated email, web, social media, and digital fundraising strategies.

Digital media strategy, content calendaring, and social media management

Data-driven email and web marketing, including CRM management.

Fundraising including year-end campaigns, ticketed events, and peer-to-peer fundraisers.

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Kayley has helped dozens of nonprofits market their mission online. Here are a few of her favorite projects:

National Center for Transgender Equality brought in Kayley from 2021 to 2022 to evolve their online brand and rebuild trust with the trans community. She developed and implemented a digital media content strategy that showcased their commitment to racial justice, economic justice, and uplifting the most marginalized voices.

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Autistic Women & Nonbinary Network has relied on Kayley's digital marketing leadership since January 2021 for numerous campaigns including the launch of their book Sincerely, Your Autistic Child, their ongoing #LiberatingWebinars series, and their Give Out Day and year-end fundraisers.

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Kayley led marketing efforts for Sins Invalid disability justice performance collective's first-ever digital show We Love Like Barnacles: Crip Lives in Climate Chaos, selling over 1,000 tickets while building awareness and action for connections between disability justice and climate justice.

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Kayley Whalen has greatly helped our organization with a communication's strategy that uplifted our presence in the communities we serve. Her leadership has helped make our email, web, and social media to better communicate our mission and goals with a combination of professionalism and down-to-earth realism which easily translates to our closely held values. She ensured the launch of our book, "Sincerely, Your Autistic Child" exceeded sales goals , and she boosted our programming goals which brought in thousands of attendees to our Liberating Webinars series. Kayley is mindful of industry trends and uses analytics to drive marketing strategy, and she has been a pivotal addition to our team as we prepare for the re-launch of our website.

Sharon daVanport

Executive Director, Autistic Women & Nonbinary Network

"Kayley is one of this generation’s most innovative and pioneering digital strategists. She combines leadership and creativity to create campaigns that deliver results through online engagement and in-person actions. She is skilled at leveraging email, web, social media, traditional media, data analytics, and digital organizing tools to activate diverse target audiences. Bottom line: Kayley is a leader who will deliver more awareness, trust, money, influence and relevance for your brand.”

Mark Daley

Chief, Development, Marketing, and Communication Officer at Search for Common Ground, former Chief Communications and Marketing Officer at the National LGBTQ Task Force

"Kayley was willing to learn quickly what is our core. When she presented her insight, it was a moment like 'yes, this is who we are and what we are all about!'"

Marian Frattarola-Saulino, MSW

Board Chair, The Alliance for Citizen Directed Supports

Learn about disability justice, racial justice, and
transgender justice on Kayley's Youtube Channel!

I'd love to
chat with you.

Schedule a call Kayley@kayleywhalen.com